This is the privacy policy (hereinafter, “Policy”) for Dune Road Lifestyle (hereinafter, “DRL,” “we,” “us,” or “our”). Please review the Policy carefully before choosing to share your information with us. If there are any terms of the Policy with which you do not agree, please desist from sharing your information with us, from visiting DRL, and from making use of our services.




The Policy applies to all information collected through our website (, or the “Site”), our mobile apps, and any related services, sales, marketing or events (collectively, hereinafter, “Resources”).




We, through our Resources, collect personal contact information (such as e-mail addresses, social media usernames, physical addresses, phone numbers, etc.), information necessary to complete a sales transaction (if applicable), and information related to your use of our Resources (e.g., IP addresses, etc.). We may obtain information about you from other sources, such as marketing partners and other third parties. Examples of such information include social media profile information, marketing leads, and search results.




We use personal information collected via our Resources for legitimate business purposes related to DRL. We process your personal information for these purposes in reliance on our legitimate business interests, in order to enter into or perform a contract with you, with your consent, and / or for compliance with any legal obligations we may have. We use your personal information to: send you marketing and promotional communications (either by us or third parties), and you may opt-out of such communications at any time; administer prize draws and competitions, should you elect to participate in same; protect our Resources; enforce our Terms of Service, Privacy Policy and other policies; respond to legal requests, such as a subpoena; and for other business purposes (e.g., data analytics, trend analysis, marketing review, etc.).




We may process or share your information: if you consent to same; when reasonably necessary to achieve our legitimate business purposes; in order to perform a contract with you; if we are legally required to do so in order to comply with applicable law, governmental requests, judicial proceedings, court orders, or legal processes; to protect our business interests; or as evidence in litigation, arbitration or other form of dispute resolution in which we are involved.


We may also process or share your information with third party vendors, service providers, contractors or agents who render services to us or on our behalf (e.g., payment processing, data analysis, etc.). Companies or entities with which your information may be shared with include, but are not limited to: Google (and its subsidiaries, including, but not limited to, YouTube) (for advertising, direct marketing, lead generation, data backup, data security, web analytics, mobile analytics, and content optimization), Facebook (and its subsidiaries, including, but not limited to, Instagram) (for advertising, direct marketing, lead generation, social media sharing, and social media advertising), MailChimp (for content optimization and direct marketing), WordPress (for website hosting and management), GoDaddy (for website and mobile app hosting and management), and our marketing partners (including, but not limited to, our “Affiliate Marketing Partners,” as defined in the Affiliate Marketing section below) (for tracking of click-through sales and related data).


We may allow third parties to use tracking technology on our Resources, which enable them to collect data on how you use our Resources. This data may be analyzed in furtherance of our legitimate business purposes (e.g., trend analysis, content popularity, etc.).

In the event of a merger, sale of company assets, financing, or acquisition of all or a portion of our business, or negotiations pursuant to same, we may share or transfer your information to counterparties in furtherance of our legitimate business purposes.


We may share your information with our business partners to offer you certain products, services or promotions.




We may participate in and earn revenue from one or more affiliate marketing programs offered by third-party online retailers or their agents (“Affiliate Marketing Partners”). As mentioned in our Cookie Policy, we may use certain cookies to track user behavior on our Site and navigation by users from our site to the website(s) of third-parties via links. These third-parties may track sales made to users on their website(s) and, if the user has navigated from our Site to the third-party website via a link, the retailer may pay us a commission on sales made to that user, at no cost to the user. A full list of the affiliate marketing programs in which we participate can be found on our Marketing Disclosures page.




We may use cookies and similar tracking technologies to access or store information. Please review our Cookie Policy for more information on how we use cookies and other tracking technologies.




Our Resources may contain advertisements from third parties which are not affiliated with us. These advertisements may contain links to websites or mobile apps which are not affiliated with us. We do not make any representations or guarantees with respect to the safety of any information shared with third parties, and such sharing is not covered by the Policy. We are not responsible for the content, privacy policies or practices, or security policies or practices of any third party, including websites, services or applications which may be linked to our Resources.




We will only retain your information for as long as necessary for the purposes set out in the Policy, unless a longer retention period is required or permitted by law (e.g., tax, accounting or legal requirements, etc.). Should the retention of your information no longer be required by us, we will delete it, or, in such cases where deletion is not reasonably feasible or possible, endeavor to store it in a compartmentalized and secured fashion until such time when deletion is reasonably feasible and possible.




We have implemented appropriate technical and organizational security measures in order to protect the security of your information. The transmission of your information to and from our Resources is, however, at your own risk. We do not retain any liability for the interception of any of your information by any other party during the course of your use of the Resources. You must endeavor to access the Resources from a secure environment only.




We do not knowingly solicit data from or market to children under 18 years of age. By using the Resources, you represent that you are at least 18 years of age or that you are the parent or lawful guardian of a user of our Resources under 18 years of age and consent to such user’s use of our Resources. We will endeavor with best efforts to remove all information we may receive from users under 18 years of age who have provided us with information without the consent of a parent or lawful guardian.




To opt-out of internet-based advertising on our Resources, please visit .




Our Resources may not respond to your web browser’s Do-Not-Track feature. Should we become legally required to respond to such features, we will do so and will advise you of same in a revision to this Policy.




We do not “sell” (as defined in the California Consumer Privacy Act (“CCPA”)) the personal information of our users.


All requests pursuant to the CCPA and / or California Civil Code Section 1798.83 must be made in writing and sent via e-mail to the address provided below.




We may revise the Policy from time to time. Should material revisions be made, we may notify you via: a prominent notice on our Resources; e-mail notification; direct notification via our apps; or any other means reasonably practicable and in compliance with all applicable laws and regulations. Please review the Policy frequently.


The Policy was last revised on: 1 April 2020.