All images courtesy of Adam Mar.
WHAT YOU NEED TO KNOW
There’s a ton of retail options out east for the ladies. But who’s got fresh new looks for the fellas? Adam Mar, for one.
With a subtle, laidback, in-the-know aesthetic, Adam Mar’s curated looks are designed for the gentleman surfer. The guy who’s got effortless style and manages to make a t-shirt and khakis look like it took hours of effort to put together.
There’s a slight nod to the oft-irreverent side of surf style, with logo t’s featuring their “spoonbill” imagery tied to their house-made brand of surf wax. And that’s not to mention the playfully zany two-tone corduroy pants (each leg in a different colorway).
Adam Mar is definitely a must-stop. If you’ve got the confidence to pull it off, it might also be a must-buy. At the very least, you should consider going organic with your surf wax, and they’ve got your needs on lock for a dollar a stick. Who can say no to that?
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